Vedant Mehta

I like deep sea diving. The depths are calm and serene. They heighten the sense of perception, curiosity, wonder and exploration. Depths reveal the innate harmony in nature which is not apparent at the turbulent surface. At depths water is invisible. Likewise, great designs harmonize system design, user needs and strategy at great depths and are invisible throughout.

About Me

I am a design strategist with over 10 years of experience in creating and managing compelling user experiences for large-scale cross-platform applications. My strengths encompass defining product vision, system analysis, and designing seamless experiences across complex enterprise applications.

Thoughts on Design

I am user-centric and data driven. Over the years, I have embraced lean UX philosophy and married it to design thinking.
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Understand and Analyze

Map out outcomes, assumptions and hypothesis. Define the user needs, business needs, constraints and the impact of the assumption.

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Sketch

Collaborate, generate ideas, work alone together, sketch, wireframe, present, critique, refine, reiterate.

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Decide

Gather, storyboard, stakeholder review, technical review, concerns, wins, detail, stay honest, focus on MVP.

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Prototype

Pick flows, Build the right fidelity, interaction, stitch the flows, share

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Test and Learn

Plan, set context, facilitate, watch, observe, listen, learn, document findings, share results, stay humble

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Revise

Reconcile, synthesize feedbacks, review, collaboratively discover, identify patterns, make changes, refine, learn

Selected Projects

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Customer Engagement
For Contact Center Representatives

A first-of-its-kind Contact Center solution for retail operations that combines the multi-channel CRM capabilities with Order management features, while providing a 360-degree view of the customer to the CSRs.

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Adaptive Network Fulfillment
For Ecom Executives

Designed the Adaptive Network Fulfillment product, a powerful tool that allows retailers to compose, orchestrate and monitor their fulfillment strategies in a simple UI, and maximize their profitability without needing the expertise in the underlying sophisticated optimization algorithm.

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Distribution Management
For Warehouse Managers

Enable warehouse managers and workers execute day-to-day operations.

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Distributed Selling
For Contact Center Representatives

A first-of-its-kind Contact Center solution for retail operations that combines the multi-channel CRM capabilities with Order management features, while providing a 360-degree view of the customer to the CSRs.

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Available to Commerce
For Ecom Executives

Designed Available to Commerce, an advanced rules engine that allows retail executives, merchants and planners manage inventory availability across selling channels. Its flexible Views builder and reporting capabilities allow users to scale-up or dial back their network’s inventory exposure.

Contact Me

Please reach me directly at vedantmehta[at]gmail[dot]com